Concinnity Onboarding Platform

Campaign Type Library

Browse through our list of done-for-you marketing campaigns.

Purpose

The Atlas Campaign is a strategic drip campaign designed to effectively warm up and engage cold leads sourced from Atlas Convex and other data sources. Our approach is tailored to establish meaningful connections and foster engagement with potential clients.

How it Works

The Atlas Campaign operates through a streamlined process to ensure optimal results:

Client Interaction: Our Atlas Campaign begins with a seamless client interaction process. Every week, clients share a CSV file containing lead data and email content. This submission takes place on Thursdays or at a time that’s convenient for you.

List Scrubbing and Verification: Once we receive your data, we take charge of the next step. We meticulously scrub and verify email addresses using reliable tools like Mailgun. This careful attention ensures that your campaign is delivered to genuine and interested recipients.

Client Review and Approval: Collaboration is key. Prior to sending out the campaign, we value your input. The email draft we’ve prepared will be shared with you for review. Your feedback and approval guide us forward, ensuring that the final content aligns perfectly with your vision.

Scheduled Email Publication: Timing matters. After receiving your green light, we schedule the publication of your campaign emails. Each cycle concludes with the delivery of your content to your target audience, consistently on Wednesdays of the following week.

Performance Reporting and Optimization: Transparency is at the core of our approach. Concinnity Digital provides you with comprehensive campaign performance reports. Beyond insights, these reports come with actionable recommendations for optimization. We believe in refining your campaign to achieve the best possible results.

View Sample Email

Our Atlas Campaign allows for customization that aligns with your specific content requests. We work closely to integrate necessary infrastructure, such as conversion pages and tracking, to enhance campaign effectiveness. Below is a sample on how it may go.

Purpose

Concinnity Digital’s Pipeline Opportunity Automation is a done-for-you CRM system designed to create a personalized client experience, plan and implement an effective nurture strategy, improve client satisfaction and retain your core clients.

Never miss another opportunity again. Do more with less time, free yourself from repetitive tasks, and automate select components of your sales process so you can focus on high-impact tasks.

How it Works

Pipeline opportunities are added into the automation system and from there are assigned to the agreed user. Internal notifications are set to ensure no lead falls through the cracks. Automated nurture email and SMS are set in desired stages with the end goal of converting the prospect into won.

Purpose

These campaigns are designed to be always “on” to meet the seasonal needs of your customers and help augment sales during off-peak seasons. May it be for Spring, Fall, Christmas, or Black Friday Sale, you can add these marketing campaigns to your sales stack for lean or peak seasons.

How it Works

Promotional campaigns are created based on the seasonality of your business, demographics, and buying behavior of your target market. This could be in the form of a discount, limited-time-only perks, and others. The offer can be delivered in the form of email, SMS or both, campaign duration is 100% customizable.

Purpose

Are you struggling to keep up with your leads?

Confirm appointments, answer queries, follow-up leads or communicate special offers via automated SMS.

This automation allows you to manage SMS conversations in a single platform, and send messages based on time, event, or desired triggers. Save time and reduce your team’s administrative tasks so they can focus on revenue-generating activities.

How it Works

Based on your process framework and brand guidelines, we will be building SMS templates and workflow that will be automatically delivered to your target customers at specific events.

For a personalized touch, SMS are sent from the assigned user’s number. This way your team is freed from unnecessary administrative tasks while making sure leads receive the right piece of communication at the right time.

View this fully automated SMS opportunity management system

Purpose

According to market research, 52% of customers will prioritize and purchase from brands that offer rewards and give its consumers the ability to earn points.

Increase Customer Lifetime Value and take advantage of upselling opportunities by keeping in touch with your existing customers through a loyalty program.

How it Works

We will be customizing a loyalty program specifically for your industry and customer persona, and identify what excites them as well as what would earn their loyalty. 

In general, the campaign would consist of regular communications, newsletters, special offers, perks, discounts, and exclusive dibs on what‘s new with your business.

Here are some examples of Loyalty Campaign type.

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Purpose

In this day and age where brands are constantly fighting for customers’ attention, the key to getting your message across is through consistent messaging across multiple channels over a strategic period of time.

This is proven to be useful with existing leads that require reactivation and raw leads that need to get to know you a little bit more. Warm up or nurture your leads, be ahead of the competition, and stay top of mind by engaging your leads via email, SMS, and social media.

How it Works

Depending on the status of your leads, their level of engagement, and the communication channels that work for your business model – we will be creating an effective and impactful communication framework to help push your leads down the funnel.

Think of it as interacting and engaging your prospects via email, SMS, Facebook, and even Google My Business by delivering messages in the most optimal frequency and strategic timing that meets your sales cycle.

View sample Multi-touch Drip Campaigns

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